Vision

As Korea’s Dominant Leader, Aspiring To Be The No.1 Global Fashion Company

Mission

01

We create success with partners.

Our Partner Brand’s success is our successMUSINSA and our partner brands grow together with a common goal at our foundation – success. MUSINSA focuses on the business as a strategic partner while our partners immerse themselves in fashion to achieve our common goal. Our individual growth is directly linked to the success of both parties in this symbiotic relationship, hence we do our utmost in our respective roles to co-create the best business results.

02

We inspire people with fashion and style.

Discover your style aesthetic through MUSINSA.MUSINSA is constantly on the lookout for diverse new fashion brands that can bring out individuality rather than homogeneity. We offer various opportunities for everyone to have access to and shop for fashion anytime, anywhere at their convenience. MUSINSA also actively creates a community where fashion enthusiasts can come together and exchange narratives about different styles.

03

We raise K-fashion to the next level.

MUSINSA takes K-fashion to another level. MUSINSA is dedicated to spreading K-fashion all around the world. We establish the right infrastructure for the fashion industry to flourish and create pathways for global expansion. Finding and nurturing new talent for the future of the industry is also part of our mandate.

History

2023
2022
2021
2020
2018
2017
2009
2005
2003
2001

Dec.

Opened MUSINSA STANDARD flagship offline store 'MUSINSA STANDARD SEOMYEON'

Nov.

Opened MUSINSA Flagship Offline Store 'MUSINSA HONGDAE'

Oct.

Opened MUSINSA Flagship Offline Store 'MUSINSA DAEGU'

Sep.

Opened MUSINSA STANDARD flagship offline store 'MUSINSA STANDARD DONGSUNGRO'